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Thursday, November 29, 2012

Metrics Matrix



To Metric matrix tool is an effective tool that may be created in order to identify, classify and design an effective sales projection dashboard, this is actually a part of a methodology to bring in a more focused business perspective to bring in a more heuristic approach to understanding sales performance which would help in aligning the business perspective with the sales performance for effective sales measurement.

This matrix combines the business perspectives along the horizontal axis with sales performance dimensions along the vertical axis. Each metric is placed in the matrix based on its most appropriate classification with respect to these dimensions.

This tool has the following benefits:

• Creates a framework around the metrics selection process
• Balances business perspectives and sales performance views
• Provides a systematic approach
• Facilitates prioritization
• Allows identification of particular areas of emphasis
• Highlights areas with no metric coverage

Sample Matrix


If you want some perspective on how you or  your company needs to enhance their Sales/Client Management Capabilities, please email me at shubhanjan.saha@gmail.com


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